
HONG KONG JOCKEY CLUB
Source and provide an Expert Columnist for coverage of the English Premier League, UEFA Champions League, Men's and Women's Euros, and several other high-profile leagues and events from Europe to Africa and Asia for Hong Kong’s preeminent sports betting and entertainment company.
DENNIS BERGKAMP
Netherlands and Arsenal legend
"I found the Euro 2020 project with Backheel Media very interesting, and it helped me stay in touch with football. Despite the tight schedule, I never felt under any pressure. It was a smooth process, so compliments on that! It was nice working together, and if there are similar opportunities to collaborate in the future, I would be very happy to."

EMILE HESKEY
Liverpool and England striker
"I worked alongside Backheel Media for six months covering the 2020-21 A-League season. Having played in Australia for two years, I found the project interesting and enjoyable. From start to finish the guys were professional, easy to work with and knowledgeable. I'd be very happy to team up with them again in the future."

TOURNAMENTS COVERED

ADDITIONAL TALENTS
TEDDY SHERINGHAM
England and Manchester United legend
"I worked with Backheel Media covering the 2020-21 Premier League for the Hong Kong Jockey Club. From video production in London to writing weekly columns throughout the season, I found them professional and easy to work with. I would be very happy to team up with them again in the future."

KIM DONG-JIN
Korea Republic and FC Seoul defender
"I worked together with Backheel Media during the 2021 K League 1, and it was an honour to work together for the full season. It was a good time and a good experience. I would like to thank everyone so much for this year."

RESULTS
250%
views increase on client’s video series
350%
views increase on client’s written articles